Theses · The software market is upside down

Anyone who has built products for 40 years knows the shortcuts. With AI, they take them at a pace that was unthinkable before.

Separating important from unimportant features, finding the benefit, seeing the direct route to the product: you don't train that with prompts, but with products.

Computer games. NOTIONCUBE. MAXIMUM Fotoshow with Data Becker, over 70,000 units sold. Solutions for windream at CeBIT. Dozens of large projects. With AI, this knowledge can be called up at a pace that was unthinkable before.

The software market is upside down →
Anyone who has built products for 40 years knows the shortcuts.
40 years as a lever →
With NOTIONCUBE at CeBIT, IT-Business and dozens of computer trade fairs.
40 years as a lever →
NOTIONCUBE: mind mapper, presentation software, graphical calculation tool.

More theses

The software market is upside down. Anyone who can only program is losing their value right now.
Mini apps are not the revolution. The revolution is that enterprise software can now be built with product experience and AI.
Anyone who builds their first app with AI is right to be pleased. Anyone who has built products for 40 years builds something else with it.
The first generation of software developers were architects of an entire system. With AI, they become that again.
Building context, thinking around corners, seeing connections no one has seen before: that is an artist's main job.
They say: humans decide, AI develops. Yet the beginning is not a decision, but an idea.
The real revolution of AI is not automation. It is the revaluation of what counts as human competence.
The key competence of the coming years is not producing solutions. It is giving direction.
AI delivers material, variants, patterns. A position only arises where someone selects, sets limits and takes responsibility for meaning.
New perspectives grow out of abundance. Whoever bans variants early bans the idea they are waiting for.
My thinking as a computer scientist shapes my art. My art shapes how I develop products.
An artist with 40 years of software development is not an oddity in product development. He is what AI projects are missing right now.
Avant-garde is the moment when a new positing meets a culture that does not know it yet. For products, that moment is now.
Every successful avant-garde works towards its own dissolution. Your lead today is tomorrow's standard.
“Art is positing” – I learned that from my art teacher almost 40 years ago. It is the best sentence about product development I know.
Many product ideas in companies never failed. They were simply too expensive to try out.
Anyone who uses AI coding only to program faster is using the smaller part of it.
A fixed price for a new product is a bet that you know in advance what you only learn while building.
The longest feature list is the worst start for a new product.
A project that is stopped after one week can be the most successful of the year.
When code becomes cheap, good judgement becomes expensive.
If you do not own the source code after a software project, you have rented software.
Complexity is not a mark of quality. AI just makes it cheaper.
For new products, the detailed specification is an elaborate form of guessing.
My platform is built with AI and contains not a single AI function. That is not a contradiction.
If all you need is more developer hours, I am the wrong choice.
Quality comes from selection, not from the number of options. Art is where I learn that.
A click-through prototype shows what a product could look like. It does not show whether it works.
Speed alone does not make a good product. It only increases the number of ways you can get lost.
Anyone who changes priorities in the middle of development is not planning badly. They have learned something.
Solving every problem with the same technology is not a technology. It is a habit.

More theses

More on film